Axis Financial institution and CRMNEXT win IBSi’s Innovation Awards 2021 for Greatest CRM System Implementation


Mumbai, India, January 13, 2022 /PRNewswire/ — Axis Financial institution, one of many largest non-public banks in India Asiaand CRMNEXT, the main crm for banks, was awarded “Greatest CRM System Implementation” on the IBS Intelligence International Fintech Innovation Awards 2021, acknowledged as probably the most coveted of its type by main international bankers and IT consultants worldwide.

Naval Kumar Lad, Pt. Vice President, Info Expertise, Axis Financial institution accepted the award on behalf of the financial institution. The Financial institution has applied CRMNEXT for gross sales and repair modernization, which permits by direct processing and prompt achievement. The platform additionally permits sensible lead processing, automated routing, full monitoring and visibility.

With CRMNEXT, the financial institution can now generate dynamic customized presents with real-time visibility on eligibility. CRMNEXT additionally offered enhanced analytics for competent relationship managers with real-time buyer intelligence, seamless buyer onboarding and automatic relationship applications.

“In keeping with our core values ​​of buyer centricity, the CRMNEXT answer has acted as a catalyst to boost this imaginative and prescient. The answer flexibility permits upsell and cross-sell choices to succeed in the best prospects on the proper time. Additionally, the providing of CRM service has helped us to effectively resolve service requests inside buyer TAT.” Avinash Raghavendra, EVP & Head – IT, Axis Financial institution,

“This award additional cements our place within the area because the know-how associate of selection. We’re delighted to ship stable outcomes for Axis Financial institution and sit up for supporting them in future digital initiatives.” Sushil Tyagi, Director, CRMnext.

Excessive affect outcomes from CRMNEXT implementation at Axis Financial institution embrace:

  • 90% discount in common service turnaround time (TAT)
  • 100% auto task of leads throughout all merchandise
  • 90% discount in resale throughout the gross sales course of
  • 70% Enchancment in Gross sales (TAT)
  • 50% department circumstances are able to straight-through processing
  • 33% enchancment in first contact decision
  • 80% workforce penetration
  • 80% improve in cellular app utilization
  • 32+ System Built-in
  • 80,000+ customers
  • 2700+ Branches
  • 60+ merchandise throughout belongings, liabilities, retail, company

About crmnext:

CRMNEXT is the world’s strongest banking CRM platform. Gartner acknowledges CRMNEXT as a number one participant in Gross sales Power Automation, Service Administration and Lead Administration. It has set benchmarks within the CRM trade with improvements reminiscent of Autobot, UpgradesTM, Autonoma IntegrationTM, and Commutable CloudTM, which have introduced a paradigm shift within the implementation and total-cost-of-ownership of CRM options.

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media Contact:
Rishabh Joshi
E-mail: [email protected]
+91 9450829986

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